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Google Adwords Training

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Google Adwords Training

Google Ads Course Online

By mastering Google AdWords expertly, you can put your business ahead of the competition. Learn how to use Google AdWords to drive consistent, reliable, high-quality traffic to your website every day. This comprehensive AdWords training online course will show you the exact skills and techniques you need to win back your business and generate consistent, profitable traffic to your website around the clock. Google Ads (AdWords) is one of the best methods of targeted online advertising, where you can show potential customers exact results when they search for the products or services you offer. Google Ads search advertising is effective, flexible, data-driven and gives you a lot of control. By the end of this Google Ads course, you will be able to create, implement and optimize a professional Google AdWords campaign that will drive quality traffic to your website 24 hours a day. Google Adwords and PPC professionals are in high demand and have many growth opportunities.

Course Overview

This Google AdWords training provides a step-by-step approach in making you learn Google Adwords. You will learn how to get started using Google search advertising and create effective campaigns to reach new customers and grow your business. You'll work with Google Ads, Google's online advertising platform. Our Google AdWords certification course will give you best practices, great tools, and insights to understand how your ads are performing and what you can do to improve them.

This course is packed with real-time examples, and our expert trainers are always proactive in solving your queries at any given time. This Adwords training will make you proficient in creating and managing Google Ad campaigns successfully.

Google Ads Certification Key Features

  • Fundamentals of Google Adwords
  • Core concepts of Google Ad campaign
  • Get Google Adwords certification
  • Google Adwords practice tests
  • Mock interviews
  • Schedule Training timings as per your convenience
  • One on One sessions

Who should Learn Google Adwords?

This course is ideal for Marketers, business professionals, advertising personnel, and business consultants who want to enhance their skill set or start from scratch. Freshers who wish to pursue a career in the digital marketing domain can also opt for this course. Additionally, professionals seeking certification can also opt for the system.

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Course curriculum / Syllabus

Creating a Google AdWords Account
  • Create google AdWords Account Structure
  • Navigating Google Adwords Account Structure
  • Manage and Configure Account Alerts, Announcements, Notifications
Creating Ad Campaigns
  • Plan an AdWords Campaign
  • Create and Configure Campaign Settings
  • Create and Configure Ad Groups, Ads, Keywords
Optimizing Keywords
  • Select Keywords in AdWords
  • Using Google Keyword Planner for research keywords
  • Research Keywords Online
  • Configure Ad Groups and Keywords
Writing Ads in Google AdWords
  • Review Google Ad Policies
  • Write High-Quality AdWords Ads
Analyzing and Reporting Campaign Performance
  • Review and Adjust Your Campaign Settings
  • Analyze and Optimize Ads
  • Create Reports in AdWords
Managing Bidding and Budgets
  • Set and Manage Bids
  • Set and Manage Budgets
Configuring Language and Location Targeting
  • Configure Language Targeting
  • Configure Location Targeting
Enhancing Campaigns with Ad Extensions
  • Create Ads that provide information along with Extensions
  • Create Ads that drive action along with Extensions
  • Create Ads with Automated Extensions
Creating a Display Network Campaign
  • Planning Display Network Campaign
  • Target by Audience, Demographics, and Topic
  • Target Campaigns by Device Type
  •  Create a Responsive Ad
Implementing Advanced AdWords Features
  • Optimize Ad Delivery
  • Create Dynamic Ads
  • Implement Keyword Insertion
  • Implement Campaign Drafts and Experiments
  •  Configure Conversion Tracking
Measuring Campaign Performance
  • Link AdWords to Google Analytics
  • Measure AdWords Campaign Success
  • Analyze Campaign Performance in AdWords
Optimizing AdWords Campaigns for Conversions
  • Track Conversions
  • Optimize Campaign Configuration for Conversions
Optimizing Campaigns
  • Optimize quality score of  Landing Pages
  • Optimize Bidding Performance
  • Optimize Budgets
  • Automate AdWords Campaign Using Rules
Managing AdWords with AdWords Editor
  • Configuration AdWords Editor
  •  Import and Analyze Data
Utilizing AdWords API and AdWords Manager Accounts
  • Manage Clients using AdWords Manager Account
  • Use the AdWords API

Google Adwords Training FAQ’s:

1.What is Google Adwords?

It is an online advertising platform that allows advertisers or business owners to display their ads on the Google search engine results page.

2.How do I get Google Adword certification?

The Google organizations provide the certification. The exam is conducted online, and the duration is 120 mins. Once you decide on the level of certification, we can customize the course accordingly.

3.Does our facility provide certification?

We do provide certification upon completion of the course. Our certificate is industry-recognized and will help you gain credibility among the companies hiring. It will be a value add to your resume.

4.What if I miss the class?

We can reschedule the class or provide you with a recording of the session and provide you with a Google AdWords certification study guide pdf for self-learning.

5.Can I attend the demo?

Yes, you can attend the demo and can clear your concerns with the team.

6.Do you provide job assistance services?

Yes, we do provide job assistance services.

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